In August of 2006, Duke University opened the new West Campus Plaza, a 40,000-square-foot outdoor environment providing opportunities for members of the University community to celebrate and interact. “The Plaza is the bricks-and-mortar expression of Duke’s ongoing commitment to cultivate and celebrate community,” says Chris Roby, Duke’s Director of Student Life. Duke Stores is doing its part to encourage community involvement through the following activities:

West Campus Plaza Sales
In the past year, Duke Stores has sponsored 20 different sales and events on the Plaza. By far, the most popular event was the Shootout On The Plaza. More than 50 students, faculty, and staff competed to see who could make the most free throws and three-point shots in one minute. The top three received a trophy and gift card to Duke Stores. One student commented that it was fun to see everyone come together and compete, both students and workers. A video of the Shootout can be seen on the Duke Today Archives. Other stores conducted sales, as well, selling books, study aids, clothing, and gifts items. At one of the more unique sales events, the Textbook Store conducted a sale of foreign books that featured food samples from local ethnic restaurants relating to the foreign titles being sold.

Fashion Show
In the fall of 2006, Duke Stores organized a fashion show on the Plaza to promote store merchandise. Due to weather concerns and scheduling conflicts, it was held, instead, in Page Auditorium. The show brought together 110 Duke students and staff who modeled a variety of Duke outfits. The models ranged in age from 18 months to 60 years. Several families, even Brownie the dog, made appearances on stage. Campus representatives for Crocs, Inc., maker of the Duke Croc, also attended. This event provided yet another opportunity to bring the hospital and University communities together.